Graphic Design - Print
Apprenticeship Toolkit designed for employers looking to fund a student and integrate into their workforce. VIEW MORE
Graphic Design - Merchandise
Merchandise (t-shirts and hats) designed to sell to students and provided for employees to support the company brand. VIEW MORE
Graphic Design - Trailer Decal
Prototypes designed for CEO to consider for future investments to advertising on semi-truck trailers that are used for CDL training classes. VIEW MORE
Website designed from prototype (DreamWeaver) to final completion (Squarespace with custom CSS coding) incorporating interactive calendar of class events where prospective students can purchase tickets (Eventbrite widget) internally through website. VIEW MORE
Social Media Management & Strategy
I inherited the Detroit Training Center facebook page when it had just over 10,000 followers with little to no engagement due to low activity and lack of original content. Over the course of my time leading the marketing department, I created two additional subpages catered to specific interest groups and increased the follower count to over 22,000. The subpages are "DTC Residential" (3,000 followers) and "DTC Truck Driver Training" (2,000 followers).
Advertising - Print
I designed a half page print ad for DBusiness magazine targeted towards entrepreneurs and business owners.